Why You Need A Google My Business Account

A Google Business Listing, also known as a Business Profile, is general information about your business that is present when searched on Google. However, without a Google My Business (GBM) account, you do not have direct control over the information that is posted on it.

With a Google My Business account, you get more than just an internet presence. Your free profile lets customers easily find and connect with your business across search engines like Google!  In order to be successful in today’s competitive market, you need an online presence that not only promotes your products and services but also provides information for users who search. You can get this done through managing the details of what people find on Google Maps or Search when they look up things like hours of operation, website address, location, contact details, or reviews. 

 

Why Should I Set Up or Update My Google Account?

By updating your site can increase interactions you have with customers. By posting photos of your business and responding to reviews can increase the number of directions requested on Google Maps by 42%, as well as clicks through for website links.

The GMB platform is a powerful way to gain insights into key aspects of your business and what it’s like out there for potential customers. The analytics tab on GMB gives you information about who finds you through search, where they found info from in Maps listings or other platforms such as Yelp – perhaps even without having actually clicked any links-, how often people take action after clicking something related specifically with this profile including viewing photos etc., whether those actions corresponded positively/negatively depending upon certain criteria set beforehand by manager so that can be analysed later down the line. 

Google My Business makes it easy to optimise your business profile so that you can rank higher in Google results. This article gives you more information on SEO. Google’s new “My Business” feature has made incorporating keywords into the account and doing other necessary changes simple for any company owner or manager looking forward towards establishing themselves with SEO marketing techniques. Let me give some examples:–Adding key terms onto one central webpage will help highlight those words on pages throughout all platforms which means increased traffic coming through organic.

 

How Do I Get A Google My Business Account?

As it is a free tool provided by Google, all you have to do is go to google.com/business and click “manage now”. It will then take you through the necessary steps to create an account.

It’s important to make sure that your business is visible on Google My Business. If you don’t have a listing, it could cost your business potential customers and sales opportunities. The good news is we can help! Our team has the expertise needed to create a custom search engine optimisation strategy tailored specifically for your needs. Contact us today if you need more information about how our company can provide digital marketing services that will increase traffic and conversions for both of our businesses. We would love to work with you in making this happen!

 

Resources

 6 Essentials To Attract More Business

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