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Digital Marketing Project Details

McNamara & Associates

McNamara & Associates of Nowra are legal specialists practicing in the areas of Family Law, Conveyancing, Wills & Estates, Commercial Law, Real Estate Law, Elder Law and Notary Services. With an outdated website in need of being updated to reflect their vast range of services online, they enlisted South Coast Digital Marketing’s assistance to modernize it and effectively showcase their services.

The Challenge

McNamara & Associates’ previous website was outdated, difficult to navigate and did not accurately represent their wide array of legal services. Furthermore, search engines had difficulty indexing it which made finding potential clients online difficult – thus prompting McNamara & Associates’ team to recognize the need for redesign to increase online visibility, attract new clients while keeping existing clients happy.

McNamara & Associates’ primary aim in redesigning their website was to craft an appealing, user-friendly site that accurately represents their brand while effectively highlighting legal services they offered. They needed it to be easily navigable by clients while being optimised for search engines to maximise online exposure – all while being accessible across devices ranging from desktops, tablets and smartphones.

Solution

South Coast Digital Marketing started by conducting an in-depth assessment of McNamara & Associates’ old website to pinpoint areas for improvement, working closely with their team at McNamara & Associates to fully comprehend their brand, values and services before crafting a website design that effectively captured their vision.

McNamara & Associates’ newly designed website boasts an intuitive and user-friendly design, making it simple for clients to navigate and access information quickly and efficiently. Additionally, its modern aesthetic features high-quality images that demonstrate their professionalism and expertise.

South Coast Digital Marketing was instrumental in optimising McNamara & Associates website for search engines such as Google. Through extensive keyword research and implementation of best practices they ensured it became highly visible online allowing McNamara & Associates to attract new clients while increasing online visibility and expanding online presence.

Results

McNamara & Associates’ website redesign project proved a successful undertaking, yielding an attractive website that accurately represents their brand and values. Clients find relevant legal services easily on this user-friendly platform while its optimisation for search engines has helped increase online exposure of McNamara & Associates and attract new clients to its services.

McNamara & Associates’ new website has proved instrumental in maintaining existing clients by creating an intuitive online experience for them to enjoy, accessible from all devices allowing legal services anytime anywhere for them to access at their convenience.

Conclusion

McNamara & Associates’ redesign has helped them meet their goal of building an attractive yet user-friendly web presence that highlights their legal services effectively. Thanks to South Coast Digital Marketing, McNamara now boasts a site which accurately represents their brand values and services while drawing in new clients through search engine optimisation; thus, boosting and contributing towards business expansion efforts.

Looking for a website that is intuitive and user-friendly and optimised for search engines?

South Coast Digital Marketing can help meet your website goals – contact us to discover our services available to you.

Client

McNamara & Associates

Industry

Lawyers & Conveyancers

Technologies

WordPress and Google Analytics

Time Frame

3-4 weeks